Ippodo Shoin

Ippodo Tea, founded in 1717 in Kyoto, is one of Japan's most respected and longest-standing tea producers. For over 300 years, Ippodo has remained dedicated to the art of traditional matcha craftsmanship — sourcing premium tencha leaves, stone-grinding in small batches, and preserving the refined flavors that define authentic Uji-style matcha.

Shoin is a mid-range ceremonial matcha from Ippodo — clean, smooth, and satisfying. Its understated elegance makes it a favourite for those who enjoy matcha as a daily ritual.

Aroma: Fresh and vegetal with a gentle hint of sweetness

Taste: Rich umami, minimal bitterness, smooth and creamy with a clean finish

🍵 Recommended for: Usucha (thin tea), matcha latte

✨ Best for: Daily ceremonial use; those who prefer a clean, unfussy cup

📦 Origin: Uji, Kyoto, Japan